author(s)
Ajay Gupta and Renu Tyagi

abstract
Foreign Direct Investment (FDI) is important for economic growth and development in developing countries, including India. India has become a popular destination for FDI, so it’s essential for both policymakers and investors to understand what attracts foreign investment. This paper examines the key factors that influence FDI by reviewing past research systematically and analysing data from 1994 to 2023. It identifies main factors like economic stability, market size, government regulations, and infrastructure, which consistently affect FDI inflows. The analysis uses tools like VOSviewer and R Bibliometrix to track trends, key studies, and new themes in FDI research, such as digitalization and sustainability. This study not only summarizes what is already known but also highlights changes in the focus of FDI research, helping guide future studies and providing recommendations for policies that can make India’s environment more attractive for foreign investors. These insights aim to support policymakers in creating a better climate for FDI, promoting economic growth and long-term development in India.